Business Marketing

14 Ways To Prepare For The Future Of Video Marketing
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14 Ways To Prepare For The Future Of Video Marketing

Regardless of the medium or the age of the audience, telling a story is one of the fastest ways to intrigue, inform and influence people. And, as has been proven time and again, video content is the best way to capture and retain the attention of today’s audiences. Digital video is already ubiquitous across the Web and is easily consumers’ favorite form of online content, which makes it a powerful storytelling tool for marketers. What comes next? From the explosive growth of social media platforms that rely on short, user-generated videos to a boom in AI-assisted scriptwriting, the future looks…
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How Twitter serves as the town hall of crypto
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How Twitter serves as the town hall of crypto

Twitter is different for crypto than it is for other areas of interest. To a certain extent, the discussion of the industry on Twitter isn’t about the industry — it is the industry. Why it matters: Twitter is (for now) indispensable to following blockchain technology. What might look to outsiders like idle badgering and joking, is in fact the process of people forming allegiances and making deals.Crypto Twitter is the discourse layer running on top of all the various blockchains, where people collectively decide what is and isn’t important from one moment to the next.Zoom out: If you…
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Slow Cooker Butternut Squash and Farro Chili
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Slow Cooker Butternut Squash and Farro Chili

This Slow Cooker Butternut Squash and Farro Chili is hearty, healthy and loaded with seasonal veggies, tender farro, protein-packed beans, and cozy spices all simmered together in a delicious broth for the perfect fall meal!Is there anything better than a simmering pot of warm, hearty chili to satisfy your hunger on a lazy fall weekend?? No. I didn’t think so. It truly is my favorite thing during the colder months – especially THIS recipe for slow cooker butternut squash and farro chili! You guys, the flavors in this chili are incredible and my kitchen smelled absolutely amazing all day…
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Brave Bison’s ‘radically Different’ Marketing Company: Just Don’t Call It An Agency
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Brave Bison’s ‘radically Different’ Marketing Company: Just Don’t Call It An Agency

The Drum sits down with Oli Green, chairman and chief exec at media company Brave Bison to talk big ambitions, the “fragmented ecosystem” of modern marketing – and why his company is not an agency.Theo and Oli Green of Brave Bison talk results, ambitions, and (not) being an agency / Image courtesy of Brave BisonSocial and digital media company Brave Bison was founded as Rightsster by entrepreneur Charlie Muirhead back in 2011, and first went public with an IPO in 2013. After renaming (as Brave Bison) in 2016, the company went through another evolution when brothers Oli and…
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Fig Salad with Roasted Butternut Squash
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Fig Salad with Roasted Butternut Squash

This Fig Salad with Roasted Butternut Squash is the perfect fall salad loaded with leafy greens, fresh figs, crunchy pecans, and creamy goat cheese all tossed with a rich balsamic dressing!Oh how I love a good fall salad this time of year to balance out all those cozy comfort food dishes we are all currently enjoying! This salad is loaded with peppery arugula, sweet fresh figs, perfectly roasted butternut squash (with cinnamon!), crunchy pecans, creamy goat cheese and delicious pops of dried cranberries all drizzled with a delicious maple balsamic dressing. I know. There is A LOT going on.…
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ECI Software Solutions Names Seasoned Software Executive, Chip Coyle, as Chief Marketing Officer
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ECI Software Solutions Names Seasoned Software Executive, Chip Coyle, as Chief Marketing Officer

FORT WORTH, Texas–(BUSINESS WIRE)–ECI Software Solutions, a leader in cloud-based business management solutions, today announced that it has named former Blue Prism and Infor executive Chip Coyle as chief marketing officer. Coyle will be responsible for building on ECI’s global marketing and demand generation strategy, overseeing its execution across the Americas, EMEA and APAC and bringing ECI’s brand vision to life.Chip is a growth-oriented modern marketing executive recognized for building brands and leading high-performing teams within global software businesses. Prior to joining ECI, he spent two years as chief marketing officer for Blue Prism, leading global marketing for the…
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6 Reasons You Should Retire Early
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6 Reasons You Should Retire Early

Ridofranz / iStock.comRetirement, long viewed through the lens of being a set date and age one needs to reach, is evolving among millennials who have a different vision of retirement. In Schwab’s Retirement Reimagined Study, millennials surveyed see retirement as a state of mind or lifestyle target. As a result, they are approaching retirement differently than previous generations. Also: 8 Undiscovered, Cheap and Beautiful Cities To Retire InSee: 7 Surprisingly Easy Ways To Reach Your Retirement Goals One strategy is considering early retirement. Should you retire early if you have the opportunity to do so? No matter which generation…
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Sisense Inc. Recognized as One to Watch in Snowflake’s Modern Marketing Data Stack Report
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Sisense Inc. Recognized as One to Watch in Snowflake’s Modern Marketing Data Stack Report

Article content Sisense enable joint customers to build end-to-end solutions on Snowflake’s Data Cloud that delivers insights embedded into products, business workflows and productivity tools, used by knowledge workers every day, helping them find answers, and for business leaders – gain the necessary knowledge to take actions in a matter of minutes NEW YORK — Sisense Inc. today announced that it has been recognized as a One to Watch in the inaugural Modern Marketing Data Stack Report: Your Technology Guide to Unifying, Analyzing, and Activating the Data that Powers Amazing Customer Experiences executed and launched by Snowflake, the Data Cloud…
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