Tag: nature of business marketing

SKU View: Marketing on a shoestring budget
20
Sep

SKU View: Marketing on a shoestring budget
Wirya
Business Marketing
In our monthly “SKU View” series, Food Entrepreneur is tapping the expertise of mentors and startup founders at SKU, a consumer products accelerator based in Austin, Texas, to deliver timely insights on issues that affect early-stage food and beverage brands. AUSTIN, TEXAS — Limited-time offerings, brand collaborations and compelling packaging design are all effective ways to build brand awareness, said Paul Voge, co-founder of Aura Bora, a San Francisco-based beverage startup. A few months prior to the pandemic, he and his wife, Madeleine, launched Aura Bora, a line of sparkling water flavored with herbs, fruits and flowers and featuring whimsical…
Healthy Pumpkin Zucchini Bread – Eat Yourself Skinny
4
Sep

Healthy Pumpkin Zucchini Bread – Eat Yourself Skinny
Wirya
Business Marketing
Healthy Pumpkin Zucchini Bread that is moist, fluffy and made healthier with whole wheat flour, Greek yogurt, shredded zucchini and zero butter or refined sugar. Loaded with warm flavors and studded with chunks of chocolate in every bite! It’s almost pumpkin spice season and what better way to kick off my favorite time of year than with a moist and delicious pumpkin zucchini bread! This recipe is healthier than typical pumpkin breads as we are using 100% whole grains, hidden veggies, Greek yogurt, coconut oil in place of butter and sweetened with maple syrup instead of refined sugar. Insane pumpkin…
Raspberry Walnut Salad with Chicken
21
Jul

Raspberry Walnut Salad with Chicken
Wirya
Business Marketing
My favorite Raspberry Walnut Salad with Chicken made with leafy greens, fresh raspberries, shredded chicken, chopped walnuts, and sliced ​​red onions all tossed with a creamy raspberry vinaigrette! This salad truly has all my favorite components! Sweet and tart raspberries, leafy greens, tender shredded chicken, savory red onions, crunchy walnuts and drizzled with the most delicious raspberry vinaigrette! So delicious and super simple to throw together. You can easily customize this salad to your liking as well. Sprinkle in a little goat cheese or feta cheese, swap out the raspberries for strawberries, blueberries or other fruit of your choice, add…
Insider Sell: Executive Chair – GuruFocus.com
9
Jul

Insider Sell: Executive Chair – GuruFocus.com
Wirya
Business Marketing
On July 6, 2023, Jonathan Oringer, the Executive Chairman and 10% owner of Shutterstock Inc (SSTK, Financial), sold 44,535 shares of the company. This move is part of a series of transactions Oringer has made over the past year, during which he has sold a total of 501,734 shares and made no purchases. Jonathan Oringer is a significant figure in the digital media industry. He founded Shutterstock in 2003, which has since grown into a leading global provider of high-quality licensed photographs, vectors, illustrations, videos, and music. The company’s robust platform currently boasts over 350 million images and more than…
Emily Steele spreads social ‘goodness’ through Des Moines digital marketing platform Hummingbirds
21
Mar

Emily Steele spreads social ‘goodness’ through Des Moines digital marketing platform Hummingbirds
Wirya
Business Marketing
Emily Steele stands for a photo in Des Moines’ East Village on Sept. 2. If Emily Steele were a bird, she’d be a hummingbird. “You flit around and spread all your energy all over the place. And you’re like zipping everywhere,” Steele’s father-in-law, a bird aficionado, once affectionately told her over family dinner at Malo. Steele readily agrees the winged animal fits her personality. But more importantly, it now serves as the inspiration behind her company’s namesake, Hummingbirds, Inc. Hummingbirds is a platform that matches a community of hyper-local content creators — known as “hummingbirds” — with small businesses in…
How Our Body Reacts To A Long-Haul Flight
22
Dec

How Our Body Reacts To A Long-Haul Flight
Wirya
Business Marketing
In a few years, direct flights lasting 20 hours will possibly be a reality. On such occasions, we wonder how we could keep ourselves as healthy and fit as possible on a very long air journey. The announcement by various airlines that from 2025 they will be able to offer direct flights from Australia to the US and Europe has opened a new debate about how much the human body can withstand in the air – mentally and physically. In particular, the non-stop flights will last 20 hours and will concern the trips from Sydney to New York and London.…
When and Why Should I Hire a Marketing Agency For My Small Business?
20
Dec

When and Why Should I Hire a Marketing Agency For My Small Business?
Wirya
Business Marketing
Opinions expressed by entrepreneur contributors are their own. One of the biggest challenges for small business owners is getting a break from the day long enough to focus on marketing. This is a big deal considering that nearly half of American small business owners run marketing entirely on their own and often spend less than two hours a week on it. Those with marketing departments often have small, stressed-out teams of two or three tasked with doing the work of a dozen people. Enter the marketing agency. When a small business owner brings in external support, it saves them and…
Tailwind Releases Generative AI Copy Tools for Social Media and Email
14
Dec

Tailwind Releases Generative AI Copy Tools for Social Media and Email
Wirya
Business Marketing
OKLAHOMA CITY, dec. 13, 2022 /PRNewswire/ — Tailwindwith its deep background in social media and small business marketing, has released its new generative AI tool Ghostwriter. Tailwind’s AI solution currently solves specific copywriting needs for Pinterest, Instagram and email – with additional use cases coming soon. The copy generation tool helps users of the small business marketing platform to generate natural-sounding, effective copy for their digital marketing efforts in half the time. Ghostwriter was developed after Tailwind’s acquisition of Replier.aiand delivers on Tailwind’s promised expansion of it’s offering to help small businesses with a wide range of marketing tasks, including…